After an amazing January with the SNB and the ECB shaking the markets and a quiet good March, FXStreet’s traffic numbers have been consolidating upwards in the following months and June was not an exception.
Half of the twenty sites lost traffic in June from previous month, but the gain of almost 5 percent of the English site was critical to drive figures up to 4M sessions, 1M users and 12M page views.
Comparing traffic figures in June 2015 vs. same month previous year for the English main site, we see an increase of 27 percent in sessions, 44 percent in unique visitors and 30 percent in page views. Not bad at all!
Western Countries lead the growth
I already wrote about this in my blog last month (Western Countries lead FXStreet’s Traffic Increase in 2015) but I think it is worth to highlight it once again as western countries keep gaining traffic share as the year progresses.
The most positive news from traffic point of view is the increase in traffic seen in the first five months of the year has been lead by the United Kingdom, Canada, Australia and the United States, the most competitive and profitable markets in the retail FX industry.
In the first half of the year, the traffic from the US has grown 16 percent, the UK traffic grew another 33 percent, Canada 20 percent and Australia another 19 percent.
Comparing June with same month previous year, the jump in traffic is even bigger with the traffic from the UK growing 42 percent, followed by Canada 36 percent, Australia 35 percent and the US 31 percent. Also, worth highlighting the good performance of Singapore that grew 25 percent and Malaysia 24 percent.
Keep the good news coming!
Traffic Numbers for FXStreet.com (English) in June 2015 vs. June 2014
2,414,348 vs 1,904,378
644,284 vs 446,309
7,108,565 vs 5,453,182
Pages / Session +2.82%
2.94 vs 2.86
Avg. Session Duration -38.65%
00:05:33 vs 00:09:02
Bounce Rate +2.15%
40.55% vs 39.70%
% New Sessions 16.28%
21.38% vs 18.39%
|Sessions||Users||Page Views||Growth %|
|Forex.es (Spanish Forum)||37,478||22,162||112,951||-27.11%|
|FXstreet.cn (Chinese Simplified)||43,621||15,879||291,475||-7.17%|
|Fxstreet.hk (Chinese Traditional)||146,884||24,673||395,937||-4.78%|
|FXstreet Mobile Touch||311,282||55,529||1,161,746||-2.57%|
|Forexstreet.net (Social Network)**||18,198||8,781||32,610||-131.44%|
|FXStreet News & Calendar App||202,120||11,594||683,689||11.34%|
|** site closed in June 2015|